Kidscase is an independent, ethical, fashion forward kids' clothing brand from the Netherlands. Since its beginning in 2000 it's aimed to have its collections produced by methods that are both fair to people and environmentally friendly. It works with factories that work with respect for their people and for our planet, and about 70% of each collection is made of organic cotton.

Founded as a small independent company by designer Jacqueline van Nieuwkerk and marketer Merel Verbrugge, Kidscase's intention was to design collections that fitted the lifestyle of individualistic and modern parents and their children. Their eye for detail in design, their choice of colours and edgy colour combinations was an immediate success and has grown ever since.