Shop all | Baby, girls & toddler clothing, shoes & accessories

All our items are now on sale as part of our maternity leave clearance! We're expecting our third bub at the end of the month and will be closing our doors temporarily. So from now until his arrival (approx end October) please enjoy huge discounts across the store. 

About Pretty Without Pink
For little girls who dare to dream big - a gorgeous range of ethical clothing for girls that isn't pink. Shop newborn baby clothes, toddler clothes and shoes and clothes for girls, 0-5 years. We also have a range of bows, headbands, bonnets, hats and other accessories.

We're very proud that all of the clothes we stock are ethically made. You can see more about each brand by checking them out on the 'brands' tab at the top of the screen. Most of our brands are Australian, and most of our brands also use organic, and predominantly GOTS certified organic, cotton. Some are small, some are well-known, but every single one of the brands we stock makes every effort to ensure their clothing is made ethically, with many personally visiting the factories where their clothing is produced.

So not only will you find the cutest baby and girls' dresses, leggings, pants, jackets, rompers, and overalls, but you can shop knowing that every item has been made without slave labour or child labour, and that all workers have been treated fairly.